{"id":381,"date":"2021-09-15T07:43:59","date_gmt":"2021-09-15T07:43:59","guid":{"rendered":"https:\/\/www.stevenmcginnes.com\/strategic-consulting\/"},"modified":"2023-08-04T11:30:24","modified_gmt":"2023-08-04T11:30:24","slug":"brand-and-marketing-strategy","status":"publish","type":"page","link":"https:\/\/www.stevenmcginnes.com\/brand-and-marketing-strategy\/","title":{"rendered":"Brand and marketing strategy"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Brand and marketing strategy<\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Summary<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Experienced in building and growing brands by delivering high profile or behind the scenes strategic leadership, direction, guidance or support. Track record with global brands, regional players and local heroes – as well as new launches, across the globe.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t

Core services include:\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Innovation, disruption and NPD
Fast track Ideation
Brand creation
Portfolio optimisation, development and extension
Turning a powerful idea\/offer into a robust brand, with go to market plan, distribution\/pricing strategy, cohesive ID and set of messages.
Brand workshop creation and facilitation
Speaking engagements<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t

Certifications:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

IAP certified consultant.
Inclusive Designs Foundation certification
C2C environmental design strategy certified<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Get in touch<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\tContact Steve directly at:
\nSteve@thehummingbirdperspective.com<\/a><\/b>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\tCall, SMS, WhatsApp or Line; +65 96432060<\/a><\/b>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Brand and marketing strategy Summary Experienced in building and growing brands by delivering high profile or behind the scenes strategic leadership, direction, guidance or support. Track record with global brands, regional players and local heroes – as well as new launches, across the globe. Core services include: Innovation, disruption and NPDFast track IdeationBrand creationPortfolio optimisation, […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/pages\/381"}],"collection":[{"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/comments?post=381"}],"version-history":[{"count":12,"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/pages\/381\/revisions"}],"predecessor-version":[{"id":551,"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/pages\/381\/revisions\/551"}],"wp:attachment":[{"href":"https:\/\/www.stevenmcginnes.com\/wp-json\/wp\/v2\/media?parent=381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}